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Partners
EXCLUSIVE HARDWARE SPONSOR
HP focuses on simplifying technology experiences for all of its customers - from individual consumers to the largest businesses.
With a portfolio that spans printing, personal computing, software, services and IT infrastructure, HP is among the world's largest IT companies,
with revenue totaling $104.3 billion for the four fiscal quarters ended Oct. 31, 2007.
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PLATINUM SPONSORS
Responsys is a premier provider of on-demand email and lifecycle marketing solutions. The company’s industry-leading
email marketing platform, Responsys Interact®, empowers marketers to realize greater revenue and profitability gains through Individualized
Lifecycle Marketing™ — the automated, scalable process of delivering highly relevant email messages at perfectly timed moments in the
customer lifecycle. Recognized as a market leader by both Forrester Research and JupiterResearch, Responsys is trusted by leading brands
such as Avery Dennison, Avis Europe, Continental Airlines, Deutsche Lufthansa, Lands’ End, Office Depot, PETCO, Salesforce.com, and The
Sharper Image. Responsys, the world’s largest private and profitable email service provider, is based in Redwood City, California, with
offices in London, New York, Chicago, and Portland, Oregon.
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Salesforce.com is the market and technology leader in on-demand business services. The company’s
Salesforce suite of on-demand CRM applications allows customers to manage and share all of their sales, support, marketing and partner
information on-demand. The Salesforce Platform, the world’s first on-demand platform, enables customers, developers and partners to
build powerful new on-demand applications that extend beyond CRM to deliver the benefits of multi-tenancy and The Business Web across
the enterprise. The Salesforce Platform allows applications to be easily shared, exchanged and installed with a few simple clicks via
salesforce.com's AppExchange directory, available at http://www.salesforce.com/appexchange. Customers can also take advantage of
Successforce, salesforce.com’s world-class training, support, consulting and best practices offerings.
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Sapient, global services firms, helps clients compete, evolve and grow in an increasingly complex marketplace.
The company operates two groups—Sapient Interactive and Sapient Consulting positioned at the intersection of marketing, business
and technology. Sapient Interactive provides brand and marketing strategy, award-winning creative work, web design and development
and emerging media expertise. Sapient Consulting provides business and IT strategy, process and systems design, package implementation
and custom development, as well as outsourcing services such as testing, maintenance and support. Sapient’s passion for client
success—evidenced by its ability to foster collaboration, drive innovation and solve challenging problems—is the subject of case
studies on leadership and organizational behavior used by MBA students at both Harvard and Yale. Leading clients, including BP, Essent
Energie, Harrah's Entertainment, Hilton International, Janus, Sony Electronics and Verizon, rely on the company’s unique approach to
drive growth and market momentum. Headquartered in Cambridge, Massachusetts, Sapient operates across North America, Europe and India.
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GOLD SPONSORS
ExactTarget helps clients increase sales, optimize marketing investments, and strengthen relationships through
integrated, on-demand software that powers permission-based email marketing, mobile messaging, and one-to-one communications. As
the market leader, over 6,000 clients worldwide—including The Home Depot, Papa John’s, and CareerBuilder.com—rely on the ExactTarget
platform for their integrated email marketing needs. Headquartered in Indianapolis, Indiana, the company has more than 30 offices worldwide.
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MAXAMINE. As Web sites become increasingly mission critical, quality and compliance are increasingly important and
challenging to maintain. MAXAMINE’s High-Performance Site Analytics solutions provide fast, flexible, efficient and comprehensive
management of Web site quality and compliance with over a hundred reports to choose from right out of the box. MAXAMINE satisfies the
diverse and dynamic requirements across the enterprise with a single, coherent and fully integrated solution. With MAXAMINE, you can
verify the integrity of your Web analytics implementation, ensure compliance with privacy and accessibility requirements and quality
standards, identify usability and link integrity issues, screen for offensive content and inappropriate links; and analyze your site
using custom search criteria.
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Mercado provides site search, navigation and merchandising solutions to more than 150 multi-channel and SMB retail
brands in the United States, Canada, and Europe. By enabling a superior buying experience and equipping business managers with a
powerful platform on which to execute merchandising strategies, online businesses can aggressively grow revenue and foster customer
loyalty. As a result of deploying its software and on-demand searchandising products, Mercado’s clients commonly realize immediate
and significant conversion rate and average order value (AOV) increases. Boy Scouts of America, Delightful Deliveries, Overstock.com,
and Sears Holdings Corp. are just some of the companies benefiting from Mercado’s solutions.
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ZAAZ helps the world’s most powerful brands grow and thrive online with performance-driven design, analytics,
and optimization services. As a full service interactive agency, ZAAZ provides web strategy, design, development, user experience,
analytics, and optimization to Global 1000 companies including Microsoft, Sony, Ford Motor, Converse, and others. ZAAZ is part of
the WPP group of companies.
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SHOWCASE SPONSORS
Acceleration specializes in the provision of online marketing technology services in the areas of e-mail marketing,
paid search marketing, online analytics and ad operations. They combine a comprehensive service suite and their own proprietary
applications with products from leading online marketing technology vendors to fast-track your e-marketing success.
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Advertising.com conducts strategic direct-response and brand marketing campaigns that guarantee bottom-line results
for our clients. From Web ads to search listings, we offer diverse tactical tools, innovative thinking and the most expansive reach
in the industry. Advertising.com is a wholly-owned subsidiary of AOL LLC.
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Avenue A/Razorfish creates captivating interactive experiences that change the behavior of your clients’ target audience.
Building profitable relationships with your target audience requires extensive online media experience and a proven understanding of
customer behavior. As the largest digital marketing services and technology firm and the largest buyer of Web media and search, they apply
unsurpassed knowledge of the online channel to help you get closer to your audience.
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Baynote's delivers on-demand recommendation technology for Web sites. Businesses use Baynote to automatically
display the best content and products to Web site visitors. Baynote increases the number of products purchased, impressions on
the site and the number of leads generated. Baynote taps into the collective wisdom of the silent majority (all of your Web site
visitors) without collecting any explicit feedback. Over 60 ecommerce, media, and enterprise customers use Baynote Recommendations
to elevate their business.
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Bazaarvoice offers outsourced technology, services, analytics, and expertise to help companies enhance the
online shopping experience with social commerce applications that drive sales. Bazaarvoice Ratings & Reviews™ and Ask & Answer™
deliver immediate success by minimizing implementation risk and maximizing the strategic impact of user-generated review content
across the Web and to offline channels.
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Commerce 360 is a software-based search marketing company that improves paid and organic search campaign
performance for clients including Internet Retailer 500 and Fortune 100 companies such as Comcast and The Franklin Mint. The
company was founded in 2006 to revolutionize online marketing through the use of advanced technology, is venture-backed and
located outside of Philadelphia. Commerce360 provides outsourced paid and organic search marketing services based on our own
ClickEquations™ software, various third party tools, and analytics software such as Omniture SiteCatalyst/SearchCenter or
Google Analytics. We work best with companies that are committed to a data-centric approach to maximizing online marketing performance.
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Cordiant is the leading manufacturer of User Performance Monitoring equipment which provides instant error detection,
change-impact visibility, and real-user service quality measurement for mission-critical Web applications. Coradiant's award-winning,
turnkey products monitor actual Web users in real time to detect, measure, and report the response times and errors encountered by actual
users. Coradiant's products deploy in minutes, deliver same-day results, and makes every part of an IT organization more effective,
responsive and productive.
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Covario, Inc., formerly known as SEMDirector, is the leader in interactive marketing analytics (IMA) software.
The Covario portfolio provides global organizations with robust interactive and search marketing analytics solutions for display advertising,
paid search advertising and organic search engine optimization across the enterprise and throughout the channel. Covario enables complex
and distributed organizations to control brand integrity, ensure budget transparency and deliver quantifiable results across business
units, distribution channels and languages. Headquartered in San Diego, Covario’s growing customer list includes some of the world’s best
known brands in high tech manufacturing, financial services, electronics, media & publishing and consumer packaged goods. For more information
on Covario call 858.397.1500 or visit http://www.covario.com.
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Digitaria is a full-service Interactive Agency headquartered in San Diego, with additional offices in Los Angeles
and Washington DC. Digitaria has been driving innovation and growth in the interactive marketing marketplace since the company's
inception in 1997. Our suite of products and services include web strategy, optimization & analytics, creative, user experience,
hosting and content management technology, and web development.
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e-Dialog solutions enable some of the world’s most recognized brands, including Avis Budget Group, Expedia, NFL, and the
WWE, to send highly relevant e-mail communications. By integrating Omniture with Insight Builder, our industry-leading analytics tool, we
enable clients to easily incorporate Web behavioral data when analyzing and segmenting data for the development of targeted and relevant e-mails.
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Endeca's software helps people explore, analyze, and understand complex information, guiding them to unexpected insights
and better decisions. Leading global organizations like ABN AMRO, Boeing, Ford Motor Company, LexisNexis, Marriott International, Nike,
Time, Inc., and Wal-Mart rely on Endeca to power applications that increase revenue, reduce costs, and streamline operations.
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ForeSee Results is the leader in measuring online customer satisfaction and converting satisfaction data into user-driven
Web strategies. ForeSee Result’s proprietary methodology, based on the American Customer Satisfaction Index (ACSI), provides a comprehensive
view of customer satisfaction with the Web site experience that encompasses the drivers of satisfaction and projects their impact on desired
future behavior. It is the only methodology with academic and scientific evidence that shows the impact of customer satisfaction on financial
results. ForeSee Results, a privately held company, is located in Ann Arbor, Michigan.
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Interwoven is a global leader in content management solutions. Interwoven's software and services enable organizations to
effectively leverage content to drive business growth by improving the customer experience, increasing collaboration, and streamlining
business processes in dynamic environments. Our unique approach combines user-friendly simplicity with robust IT performance and scalability
to unlock the value of content. Today, more than 3,900 enterprise and professional services organizations worldwide have chosen Interwoven,
including: adidas, Airbus, Avaya, Cisco, DLA Piper, the Federal Reserve Bank, FedEx, HSBC, LexisNexis, Microsoft, Samsung, Shell, Samsonite,
White & Case, and Yamaha. Over 20,000 developers and over 300 partners enrich and extend Interwoven's offerings
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Marketbright provides an on-demand marketing automation solution which allows companies to implement self-service campaign
execution and demand generation, automate lead qualification, and gain visibility into closed-loop campaign-to-cash metrics. The integrated
marketing platform provides a 360-degree view of your customers' interactions, and routes only valuable, qualified leads into your sales CRM.
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Mercent provides online marketing technology and services to help retail merchants optimize performance across online channels.
Mercent's on-demand platform, Mercent Retail, increases revenue and gross margins by promoting the right products with the right offers in the
right online channels. In addition, Mercent provides value-added services such as program management, data and category mapping, and optimization
of search keywords and product categorization.
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Novator is a leading e-commerce platform provider renowned for its retail expertise and best-in-class deployment. Novator
offers a complete e-commerce solution and is the preferred vendor for companies that want to increase conversion, sales and successfully enter
new and emerging channels. Our solutions and services are the foundation of some of the world's most demanding e-commerce businesses including
FTD, Interflora, Lucasfilm, Warner Bros. and more.
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OpinionLab provides leading online Voice of Customer solutions for website optimization, online advertising, business intelligence,
intelligent support, and distributed products. We empower organizations to engage and support customers at every online touch point and convert
customer voice into actionable business intelligence. Partner with OpinionLab to increase customer retention, foster customer loyalty, and build
your brand.
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Power Reviews is the expert in providing customer reviews and social merchandising solutions to online retailers, driving
higher conversion and increased purchase satisfaction. Power Reviews’ patent-pending PowerTags™ technology captures customer opinions in their
own words, making reviews more useful for shoppers, empowering them to make more informed and confident purchase decisions.
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Silverpop is a leading provider of permission-based email marketing solutions, strategy and services. Silverpop helps marketers
cultivate and maintain long-term strategic relationships with customers and partners by maximizing the potential of email as a relationship tool.
Silverpop makes sophisticated segmenting and re-marketing simpler through integration with Omniture SiteCatalyst. With an easy-to-use and yet
sophisticated application, Silverpop is the only company ranked by JupiterResearch in the top five enterprise-oriented ESPs each of the last four years.
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Stratigent brings a wealth of expertise in the realm of Web analytics strategy. Having worked with hundreds of clients to
provide strategic Web analytics solutions, Stratigent has gained deep insight into best practices that maximize the value derived from Web
analytics initiatives. Stratigent’s team of analysts possess deep levels of expertise in the following disciplines: Web analytics best practices,
A/B and Multi-variable testing, Web Analytics Training, Multi-channel data analysis, Onsite search optimization, and Statistical analysis.
Stratigent’s consultants pursue the highest levels of integrity and professionalism in helping clients to transform raw data from disparate sources
into knowledge and actionable insights.
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What Counts leverages the power of permission-based email messaging, interactive two-way dialogue, personalized content syndication
(RSS) and marketing services to build brand loyalty through enhanced communication. The e-Communications Suite is available through a hosted Web-based
application or via the proprietary Broadcaster TM appliance with flexible application programming interfaces for seamless integration.
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Vignette Corporation enables enterprises to achieve real-time advantage by rapidly building, deploying and optimizing enterprise
Web applications. Vignette powers the Web applications of thousands of leading organizations and is headquartered in Austin, Texas. Vignette has offices
located throughout the Americas, Europe, Asia and in Australia.
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Yahoo! is the No. 1 Internet brand globally and the most trafficked Internet destination worldwide. Yahoo! provides online products
and services essential to consumers' lives, and offers a full range of tools and marketing solutions for businesses to connect with Internet users
around the world. Yahoo! is headquartered in Sunnyvale, Calif.
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“I haven't missed a Summit yet ... See you in 2008!”
DIRECTOR OF ONLINE ANALYTICS, SCRIPPS NETWORK