Adobe SocialAnalytics provides marketers with measurement, monitoring and insight into how social media impacts business and marketing performance.
Measure and analyze your mobile websites, apps, and campaigns. Optimize mobile content to increase user engagement and conversion rates.
Adobe® Insight helps organizations analyze very large volumes of data and use that information to make well informed strategic business decisions.
Adobe® Insight for Retail channel analytics helps analyze point-of-sale and kiosk data, and correlate those with online customer interactions.
SearchCenter+Revenue-driven search marketing
AudienceManagerActionable and optimized audience targeting
AudienceResearchCertified real-time data
Adobe® SearchCenter+, powered by Omniture, helps search marketers meet their business goals with efficiency and reliability through integrated paid and organic engine data that is aligned with revenue. Use Adobe SearchCenter+ to automate critical search marketing tasks.
Adobe® AudienceManager, formerly known as Demdex, is the industry’s first data management platform that consolidates audience information from all available sources. Its powerful tools help identify, quantify, and optimize high-value target audiences, which can then be offered to advertisers via an integrated, secure, privacy-friendly management system that works across all advertising distribution platforms.
Adobe AudienceResearch provides publishers with certified metrics, giving insight on audience size and engagement for websites, mobile applications, and digital magazines.
RecommendationsPromote Relevant Choices
Search&PromoteDrive Relevant Matches
Scene7Deliver Dynamic Media
Test&TargetIncrease Content Relevance
Adobe® Merchandising allows merchandisers to manage multiple brands and products online, connect shoppers with the products they want and take actions that reflect real business metrics.
Adobe® Recommendations allows online marketers and merchandisers to easily create and modify content or product recommendations that increase conversion.
Adobe® Search&Promote, enables marketers to optimize how visitors browse, find, compare, and select relevant products and content on web and mobile sites.
Adobe® Scene7® allows businesses to automate and scale the delivery of rich media and dynamic content across all touch points including web, mobile, email, and print — reducing costs, increasing marketing efficiencies and enabling rich experiences that lead to higher conversions.
Adobe® Test&Target™ puts control directly in the hands of marketers to quickly and continually execute multiple A/B and multivariate tests, measure effectiveness and increase relevance of online content through segmentation, targeting and automated personalization.
DiscoverAdvanced Segmentation and Analysis
SiteCatalystActionable Web Analytics
SurveyMeasure Audience Sentiment
Adobe® DiscoverTM allows digital marketers to deeply analyze and segment any quantity of online channel data in real time, resulting in optimized marketing programs and greater profitability.
Adobe® SiteCatalyst® is the industry-leading web analytics solution that provides marketers with actionable, real-time intelligence about digital strategies from all online initiatives across multiple marketing channels.
Adobe® Survey provided better understanding of audience sentiment leads to engaging interactions, focused product development, enhanced brand perceptions, and loyal customer advocates.
Adobe® Genesis™ automates the integration between Omniture and its partner applications. Genesis includes over 200 partners spanning 30 categories such as display advertising, email, social media, rich media/video, content management, CRM/SFA, ratings & reviews and search.
Adobe® TagManager powers digital data exchange with enterprise-class control, security, and reliability. TagManager bridges IT and marketing website requirements to facilitate a competitive edge.