Landing Page Optimization:

Keep Readers Moving Down the Sales Funnel

Fill out the form to the right for a complimentary webinar presenting patent-pending landing page conversion methodologies.

  • Presented by:
    —Dr. Flint McGlaughlin, Director, MarketingExperiments.com
    —Mikel Chertudi, Sr. Online Director, Omniture

During the course of this 60 minute webinar you’ll learn the industry’s most advanced processes and methodologies for increasing landing page conversions. The methodologies and formula you will see are proprietary, patent-pending and have never before been shared industry-wide.

You’ll be taken through actual test examples and protocols, and will see the data generated and final results. You’ll learn about the 5 key elements that influence the performance of every landing page.

  1. Friction
  2. Incentives
  3. Motivation
  4. Value Proposition
  5. Anxiety

And you’ll learn a patent-pending conversion index that takes these 5 elements and turn them into a formula you can apply to every one of your landing and offer pages.

In other words, you’ll be learning key elements of the SCIENCE of landing page optimization. No more guesswork. No more depending on intuition or subjective expertise.

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