With nearly unlimited amounts of data available from your Web site, Web analytics can seem complex and overwhelming. But it doesn’t have to be. By following the five fundamental steps in this download, you can ensure a successful Web analytics program, start to measure success accurately, and make better online marketing decissions.
The Omniture® experts have created:
In this download, learn to apply the specific details of the 5 steps mentioned above and how to use tools such as Omniture SiteCatalyst and Omniture SearchCenter in effective web measurement.
We discuss both principles and specific best practices that result in greater revenue growth and lower promotion costs per visitor.
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