Webinar Filled With Testing Tips, Tricks and Best Practices

OREM, Utah - June 30, 2009 - Omniture, Inc. (NASDAQ: OMTR), a leading provider of online business optimization software, today announced the immediate availability of guidance and best practices from Omniture customer Experian, a global provider of analytical tools, information and marketing services, and Omniture experts to help online marketers implement, jump-start or improve a systematic testing plan.

This new webinar, No Magic 8 Ball?, shares experiences and ideas from Erick Tarui, Sr. Director, Web Optimization & SEM, Experian and Omniture testing experts that detail other customer successes. The presenters pull from a large knowledge base to share a wide variety of information and examples that will help online marketers better leverage testing their marketing initiatives to create more successful campaigns and efforts.  Content of the webinar includes the following:

• 20 tips to start testing quickly and effectively
• Why every marketer must be testing
• How to start a systematic plan
• 10 to 15 places you can test on your site

"More and more, marketers understand the importance of testing their efforts before wide scale deployment, but we see from a number of our customer engagements that many marketers are not sure where to begin or how to implement a sound testing program," said John Broady, executive director, Omniture Digital. "We've taken some of the best practices from select customer engagements and included them in this webinar to help marketers overcome this barrier and establish a culture of testing that has the potential to increase ROI from ad spend."

For additional information about this and other webinars and content offered by Omniture and its customers, please visit, www.omniture.com/webinars or send an e-mail to webinars@omniture.com.  

About Omniture

Omniture, Inc. is a leading provider of online business optimization software, enabling customers to manage and enhance online, offline and multi-channel business initiatives.  Omniture's software, which it hosts and delivers to its customers as an on-demand subscription service and on-premise solution, enables customers to capture, store and analyze information generated by their Web sites and other sources and to gain critical business insights into the performance and efficiency of marketing and sales initiatives and other business processes.  In addition, Omniture offers a range of professional services that complement its online services, including implementation, best practices, consulting, customer support and user training through Omniture Education.  Omniture's nearly 5,200 customers include eBay, AOL, Wal-Mart, Gannett, Microsoft, Neiman Marcus, Oracle, Sony and HP. www.omniture.com

Copyright (c) 2009 Omniture, Inc. All rights reserved. Omniture and SiteCatalyst are registered trademarks of Omniture, Inc. in the United States, Japan, Canada and the European Community.  Omniture, Inc. owns other registered and unregistered trademarks throughout the world. Other names used herein may be trademarks of their respective owners.

Note on Forward-looking Statements

Management believes that certain statements in this release may constitute "forward-looking statements" within the meaning of Section 21E of the Securities Exchange Act of 1934 and Section 27A of the Securities Act of 1933, including, but not limited to, statements regarding the abilities and expected benefits of our services to customers. These statements are based on current expectations and assumptions regarding future events and business performance and involve certain risks and uncertainties that could cause actual results to differ materially, including but not limited to, risks described in Omniture's quarterly report on Form 10-Q for the period ended March 31, 2009, and from time to time in other reports filed by Omniture with the U.S. Securities and Exchange Commission. These reports are available on the Investor Relations section of our web site at http://www.omtr.com. Omniture undertakes no duty to update any forward-looking statement to conform the statement to actual results or changes in the company's expectations.

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Omniture Press Contact

Mark Boothe, 801-722-7000 xt. 1262, mboothe@omniture.com