Provides One Place to Access Real-Time Insight into System Status, Incident Reporting, Release Schedules and Help Systems

OREM, Utah - October 22, 2009 - Omniture, Inc. (NASDAQ: OMTR), a leading provider of online business optimization software, today announced the immediate availability of customers.omniture.com, a system for Omniture customers and partners that provides unprecedented real-time insight into the service performance of the Omniture environment and a one-stop system for managing quality assurance, operations and support issues. 

Version 1.0 of customers.omniture.com includes the following functionality:

• Standalone online help
• System status grid
• Omniture Help System access (including knowledge base, training videos, documentation)
• Maintenance release schedules
• Create/Edit an incident (for Supported Users)
• View all incidents
• ClientCare known items (with work-arounds if available)

Access to customers.omniture.com can be gained through:

• Direct access by logging on to customers.omniture.com with Omniture suite credentials
• From www.omniture.com and a direct link to customers.comniture.com in the Resources menu
• From a direct link in the Help menu in the Omniture suite
• From a direct link from the Help section in the Omniture suite

"The development and availability of customers.omniture.com is aligned with our ongoing commitment to provide our customers with world-class support and service," said Steve Wellen, senior vice president, client services, Omniture.  "Greater functionality and other enhancements, many at the request of our customers, will be added over time so that customers.omniture.com is an increasingly strategic resource to help customers better utilize the Omniture Online Marketing suite to achieve their business goals."

Customers.omniture.com is free for Omniture customers and partners that have SiteCatalyst suite access. Version 1.1 is expected to roll out in early 2010.

About Omniture

Omniture, Inc. is a leading provider of online business optimization software, enabling customers to manage and enhance online, offline and multi-channel business initiatives. Omniture's software, which it hosts and delivers to its customers as an on-demand subscription service and on-premise solution, enables customers to capture, store and analyze information generated by their Web sites and other sources and to gain critical business insights into the performance and efficiency of marketing and sales initiatives and other business processes. In addition, Omniture offers a range of professional services that complement its online services, including implementation, best practices, consulting, customer support and user training through Omniture Education. www.omniture.com

Copyright (c) 2009 Omniture, Inc. All rights reserved. Omniture and SiteCatalyst are registered trademarks of Omniture, Inc. in the United States, Japan, Canada and the European Community.  Omniture, Inc. owns other registered and unregistered trademarks throughout the world. Other names used herein may be trademarks of their respective owners.

Note on Forward-looking Statements

Management believes that certain statements in this release may constitute "forward-looking statements" within the meaning of Section 21E of the Securities Exchange Act of 1934 and Section 27A of the Securities Act of 1933, including, but not limited to, statements regarding the abilities and expected benefits of our services to customers. These statements are based on current expectations and assumptions regarding future events and business performance and involve certain risks and uncertainties that could cause actual results to differ materially, including but not limited to, risks described in Omniture's quarterly report on Form 10-Q for the period ended June 30, 2009, and from time to time in other reports filed by Omniture with the U.S. Securities and Exchange Commission. These reports are available on the Investor Relations section of our web site at http://www.omtr.com. Omniture undertakes no duty to update any forward-looking statement to conform the statement to actual results or changes in the company's expectations.

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Omniture Press Contact
Eric Anderson, 801-722-7000 xt.1648, eanderson@omniture.com